When you look back to 1989, how did we ever survive without products and services such as GPS, google, smart phones, DVDs etc.
I'm sure you can think of plenty of others.
In a quarter of a century we've witnessed significant changes and some of these changes apply to marketing communications. At Origination, we've managed to maintain our traditional communication services but extend our expertise to include digital skills such as custom built CRM databases, online dashboards to monitor sales promotions and loyalty initiatives, event management tools and more, none of which was even thought of in 1989 because they hadn't been invented yet.
Throughout our 25 years, we have produced many high quality 'blue chip' concepts and ideas, professionally executed. The type of work may have evolved as technology and communication media has evolved but the underlying principle of delivering quality outcomes has never waivered.
The term 'blue chip' also applies to many of our clients. Origination has been regularly engaged by some of Australia's foremost private and public sector corporations and brands, including Gainsborough Hardware, Dulux Group, BlueScope Distribution, Motospecs, Acrow, Boral, Bendix, ICI, Marshall and Exide Batteries, Laminex, Dunlop & Olympic Tyres, Ryco, Officeworks, Natrad, Beaurepaires, Onga, Sega, Pacific Dunlop (Asia), Lane Hardware, IOOF Funds Management, Public Transport Corporation, Black & Decker, Telecom and Orica.
In addition we have completed various projects for other prominent companies and institutionssuch as The Real Estate Professionals, Wattyl, Gates, Cequent, Monroe, Shell, L'Oreal, Hertz, South Pacific Tyres, Timken, HiFert, National Mutual, Red Robin, Colonial Mutual, Kiwi Brands and The Reserve Bank.
They have chosen to deal with an organisation that gets involved and thoroughly understandstheir marketing objectives. One that has the expertise to develop programs that reach the target market using the most cost effective and appropriate methods and technologies. An organisation, most importantly, that has the strategic and creative resources to develop campaigns that are distinctive, innovative and work.
If you'd like to see how we can help with your next project, give us call.
Kevin Taylor - 0418 340 023